UNWRAP FRESH, HEALTHY AND DELICIOUS.


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Shown are in-store product posters | Pastels Cafe is a franchise group in western Canada with food court locations in city malls. We worked with them to promote their brand of fresh cafe food. We created all of their in-store product displays including posters, menus, counter cards and backlit menu boards.


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In addition we sourced and worked with a photographer and food stylist to create all of their product photos for use in their stores and advertising. We also worked with them on a promotional campaign to introduce a new Chicken Caesar wrap in the Vancouver, Calgary and Edmonton, using super-sized bus boards and radio.


MEDIA | In-store POS, outdoor and signage. Shown above are two posters promoting various products and two panels form a menu-board we designed for them.


b Clear. b Concise. b Creative.